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About Pako

A different kind of health company.

A man smiling warmly surrounded by greenery
Who we are

Pako is a health innovation company. We translate rigorous science into products and programmes that change how people relate to their own health, and we build them for the communities that have historically been last in line.

We are creating the infrastructure for a new kind of health delivery, scientifically rigorous, culturally intelligent, and built for a world the health industry has largely overlooked.

Who we are building for

Pako is building for people who have been largely ignored by mainstream health companies. The Caribbean professional. The African entrepreneur navigating high performance and high stress. The diaspora communities carrying disproportionate health burdens with inadequate support.

We are building for everyone, and starting with the people who have been waiting the longest.

A joyful woman in vibrant traditional dress
What we are building

We started with habits. Pako Habit Lab is our first vertical, a growing library of behaviour change programmes grounded in behavioural neuroscience. Our flagship programme, Glide, helps people build habits that run automatically. Reset, our addiction recovery programme, launches next. Thrive, our chronic condition coaching programme, follows.

Each programme is built on the same foundation: peer-reviewed science, translated into tools that work in real life. The Pako Journal brings that same rigour to health writing, with research-backed content written intentionally for our audience.

Where we are going

Science and culture have always been at the heart of what we build. Our next chapter extends that philosophy into technology, to address health challenges that are as systemic as they are personal, and that have gone unmet for far too long.

We are developing technology that brings the same rigour and cultural intelligence to addiction recovery and mental health, combining human expertise with the latest advances in AI to reach the people who need it most.

We are also extending our ethos into other areas of healthcare, building tools that improve how health is delivered and experienced everywhere, from Grenada to Lagos to every growing economy in between.

Where we are

We are based in sunny Grenada, building for a world that stretches from Lagos to London to the Caribbean and beyond. We are early. Our first cohort has completed Glide. Our first programmes are live. Our technology roadmap is in development.

You've found us at the beginning, and the beginning is exactly where the most interesting companies are.

Dr. Soala Reuben

Dr. Soala Reuben MBChB MSc

Founder and CEO, Pako · Physician · Habit Scientist

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